new here?
Here's the whole idea.
You buy a piece from the line. Your order arrives with an empty bag — fill it with clothes you no longer wear and leave it out on the pickup day you chose at checkout.
What happens next depends on what's in the bag. Anything a child can wear goes to a child, and you get a photo when it does. Anything too worn to pass on is recycled or handed to a special waste management partner instead. Both keep it out of a landfill, but only the first one ends with a photo — so not every bag sends one back.
see how it works →2 give · 4 good · 2 all · 1 community
the loop
One loop, start to close.
one loop
donor → child → photo → donor
i
You buy a piece
Checkout requires scheduling a donation pickup.
ii
A child receives one
Collected, disinfected, matched, given. Never resold.
iii
You close the loop
A photo comes back when a child receives your article.
impact so far
Numbers with names attached.
~0
kg of waste diverted
0
articles processed
0
articles donated
0
bags donated
0
loops closed
Every one is a child holding something you gave.
how buying works
Buy the piece,
schedule the pickup.
01
Choose your piece
Pick from the current release and add it to your bag.
02
Schedule your pickup
Required at checkout. Pick the day we come by, and we'll be there.
03
Fill the bag we send
Your order arrives with an empty donation bag. Fill it and leave it out on your pickup day.
the loop
This is why we exist.
When your article reaches a child, they hold it up for a photo, and that photo comes back to you. You find out how it ended, which is more than anyone usually gets to know.
We call it closing a loop. It's the entire reason 2421 exists.
recipient photo — child holding the article
You just closed a loop.
article
A donated article
loop closed
March 14
the line
Exactly a store — with one condition
Every article is numbered and made with the fabric and finishing of a piece that could stand on a shelf anywhere. The condition: buying one means scheduling a donation pickup at checkout, every time.
you've seen the loop